The beauty and medical aesthetics industry is growing fast, and SBC Medical Group Holdings (Nasdaq: SBC) is quietly making a name for itself. As the company behind Shonan Beauty Clinic, one of Japan’s top cosmetic treatment providers, SBC is taking big steps to attract more international patients.
With its new translation app and “Inbound-Focused Clinics” initiative, SBC is making it easier than ever for people from around the world to access Japan’s high-quality aesthetic treatments.
More people are traveling abroad for beauty treatments, and Japan is becoming a top choice. The global medical aesthetics industry is expected to reach $212.5 billion by 2032, and SBC is in a great position to benefit from this trend.
The company already welcomes over 10,000 foreign patients every year, with inquiries from potential patients surpassing 20,000 annually. With demand rising, SBC is working to double its international patient count to 20,000 this year by improving accessibility and expanding its services.
One of the biggest challenges for international patients seeking cosmetic treatments abroad is communication. To solve this, SBC has developed a specialised translation app that helps medical staff communicate more effectively with patients.
Currently supporting English and Chinese, the app ensures that important medical information is accurately translated, making patients feel more comfortable and confident about their treatments. SBC plans to expand the app’s language options and roll it out across all its clinics to attract even more international clients.
To make treatments more accessible, SBC has set up dedicated international-friendly clinics in Shinjuku, Shinbashi-Ginza, and Osaka Umeda. These locations have English- and Chinese-speaking staff who help patients with everything from consultations to post-treatment care. SBC is also planning to expand into major cities like Yokohama, Nagoya, Sendai, and Sapporo, further strengthening its presence in the medical tourism industry.
SBC is doing more than just providing aesthetic treatments—it’s building a long-term strategy to make Japan a top destination for beauty tourism. By combining advanced cosmetic technology with Japan’s famous hospitality, the company is creating a unique experience for international patients.
This approach not only attracts more customers but also strengthens SBC’s position in a fast-growing and highly profitable industry.
With smart innovations, a growing international presence, and strong demand for medical aesthetics, SBC Medical Group is shaping up to be an exciting company to watch. For investors looking at the future of beauty and medical tourism, this Nasdaq-listed company could be a hidden gem.
