KUALA LUMPUR, 02 JULY 2026 – What started as a festive shopping trip has turned into the journey of a lifetime for six PlusOne members, who departed today to Mexico for a vacation, and to experience one of the world’s biggest sporting events happening right now.
The six lucky winners of Senheng’s Goal!!! Untung Raya campaign left from Kuala Lumpur International Airport (KLIA) on Wednesday evening for an exclusive eight-day, four-night adventure, where they will experience the beauty of Mexico, including the highly anticipated football match on 5 July.
Worth a total of RM222,000, the grand prize is a once-in-a-lifetime experience that many football fans only dream of. The winners were selected from 61,183 entries received nationwide during the almost three-month campaign, which ran from 21 February to 30 April 2026.
Representing customers from Kuala Lumpur, Johor, Penang and Sarawak, the winners are proof that extraordinary experiences can begin with an everyday purchase.
For Emma (Lee Kia Xuan) from Johor, the trip still feels surreal. “I can’t believe I’m so lucky. When I was informed through the phone, I immediately told all my family and friends.”
Another winner, Ahmad Badli Shah who have been a PlusOne member for more than 20 years described the opportunity as a dream come true. “I know it’s not an easy opportunity to come by, so winning this contest from Senheng is amazing. Thank you Senheng for making my dream come true”.
The Goal!!! Untung Raya campaign rewarded customers who spent a minimum of RM1,000 in a single receipt at any Senheng or senQ outlet, via the Senheng App or through the online store. Customers also enjoyed up to 70% S-Coin Cashback and 0% interest up to 60 months, making the festive campaign even more rewarding.
Lim Kim Heng, Managing Director of Senheng, said the campaign reflects the company’s commitment to rewarding customer loyalty with experiences that go beyond everyday shopping. “Seeing six of our customers embark on this once-in-a-lifetime journey is a proud moment for Senheng. It reflects our commitment to go beyond products and everyday value by creating meaningful rewards and experiences. Through campaigns like Goal!!! Untung Raya, we continue to give more value back through S-Coin rewards, exclusive benefits and unforgettable moments.”
The campaign forms part of Senheng’s ongoing efforts to reward customer loyalty while driving engagement across its omnichannel retail ecosystem. With more than four million PlusOne members nationwide, Senheng continues to innovate through meaningful rewards, seamless shopping experiences and campaigns that turn everyday purchases into extraordinary moments.
As the winners begin their Mexico adventure, one thing is certain: for six PlusOne members, this year’s adventure will be more than just a trip; it will be a memory of a lifetime made possible by Senheng.
